Is Your Dealership Ready?

In 2017, see how our advertising campaign and extensive media plan will have in-market consumers loving the ride to their next car.

Watch Our TV Spots ›

Autotrader TV spots

Watch the latest TV spots from Autotrader and see how we are driving consumers to your lot.

Autotrader was front and center this past weekend during the NBA All-Star events. We had our NBA on TNT Tip-Off show presented by Autotrader, custom graphics, courtside signage and a charity car-give-away segment. Fans saw us on TV, social, and in stadium – they couldn’t miss us! All of that exposure led to a record traffic day on mobile devices on Sunday, February 19th.

Watch the compilation of some of our most recent spots

See how the campaign Life Happens One Car Search at a Time reminds consumers that Autotrader is the best tool to make the journey of searching for their next car as awesome as finding the perfect match.

Driving Traffic to Your Dealership with a Powerful Media Plan

3 times the impressions than the same period in 2014
Deliver more than 1.7 billion adult impressions
We will reach 206 million adults an average of 9 times each

See how Autotrader & Kelley Blue Book are driving more shoppers to your area

Show Me My Market

Media schedule in an iPad

Take a look at our 2017 media plan and advertising highlights brochure

Autotrader and Kelley Blue Book’s robust media plan drives consumers to their perfect match.

Go to Media Plan Download Advertising Highlights Brochure