Shoppers expect search to be simple: After entering a few terms, they expect the most relevant results instantly. And it’s what they’ll get on Autotrader. Using our refined search experience, shoppers find what they’re looking for faster, have less need to filter, and actively engage with more content.?
Similar to Best Match on Kelley Blue Book, Relevant Search takes several factors into consideration in order to provide shoppers with a sort option that presents the most relevant vehicles possible.
Relevant Search delivers on shoppers’ needs and expectations to better connect with you. They can view more listings and actively engage with content, making them more likely to convert to your VDPs.
It guides shoppers quickly by serving them compatible inventory, simplifying their buying process.